Barbie Movie Marketing School
Creative marketing has helped turn the Barbie movie into a brilliant success. It’s broken at least seven box office records, including being the highest-grossing opening weekend for a female-directed movie, with over $155 million taken at the US domestic box office. I thought it could be interesting to look at some of the Barbie movie’s marketing techniques, and how you can apply them to your business, even on a small budget.
Tell your story to get new customers
Tell your story to get new customers: How authenticity, vulnerability and honesty can resonate with potential customers, and win you new business
In today’s crowded business landscape, it can be challenging to stand out and attract new customers. One strategy that can set you apart and build a loyal customer base is to tell your story. By being authentic, vulnerable, and honest, you can create a connection with potential customers and win them over with your unique brand narrative. In this blog, we’ll explore how telling your story can help you get new customers and grow your business.